Day after day, we see our environment being polluted. Day after day, open burning, cars and buses release worrying amounts of noxious fumes into the air that we breathe, abundance of non-biodegradable waste. The government has announced the need to recycle, and recycling facilities are now provided, but how many of us actually take the trouble to use them???
We all know about the severity of the problems. Have you ever have the urge to save our earth whenever you encounter some campaigns about to go green or products that are taking part in saving the enviroment?
Honestly, i do. I even thought of buying a recycle bag to go class but failed. LOL.
One hand cannot clap alone. Helping to preserve our environment, we need to work it out hand in hand.
And here's the chance for the all of us to put a little bit effort in helping our lovely land.
Yellue! is the campaign which is currently happening in Universiti Tunku Abdul Rahman organised by a group of Public Relations students.
Yellue, the word derived from the combination of yellow and blue.
Yellow + blue = green (I love the name) =p.
The idea behind this name is that it is possible to achieve the purpose of saving our mother earth if everyone comes together with one vision.
Yellue! will be launched on 10 November 2010, Wednesday at 10a.m. at the UTAR Perak campus cafeteria in Block C.
Yellue! is hoped to actively Engage UTAR students through strategic experiential activities - Yellue! Hunt and mini competitions such as costume-designing with recycled materials.
To leverage on social media, two other competitions will be held simultaneously which are creative blogging and creative video-making that spreads the message of individual responsibility for a greener tomorrow. By engaging them through fun learning Experience, it is hoped that this message will be ingrained in students’ minds and they will continue to Spread and advocate the green message.
The highlight event will be the Yellue! Hunt where UTAR students get to experience active and fun education about saving the environment. During the Yellue! Hunt, participants takes on the role as ambassadors by wearing the green message on their Yellue! t-shirt and carrying recycled message boards during the entire course of the hunt.
The day will be ended with a prize-giving ceremony for winners of the Yellue! Hunt and the mini competitions. A 10 minutes interview session with Ms. Kong Pooi Ling and a photo taking session will take place after the prize giving session. Sounds fun?
It is unlike any other campaigns that are just to attend and listen to some talks about how and what should we do to preserve the environment. We can have fun together yet able to save the earth! =D
Have some fun and most importantly to learn.
Interested? Come and join us on 10th Nov, the more people the more merrier! ♥
Go yellue!
See you guys there!
♥
Engage.Experience.Spread
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